3/31/2024 0 Comments Playstation vueIt probably has the lowest churn in the video industry. "If they hadn't done that, they'd still be in business," the source said. For now, the PlayStation Vue app is still available on Roku. Features like multichannel view were, for a long time, PlayStation exclusive. Sony kept many of the best PlayStation Vue features limited to the PlayStation game system. It put itself further in the hole, keeping the more robust service's price point artificially low to compete with Dish's Sling TV, which was first into the market with a much skinnier program offering. Last year, PlayStation Vue has lost nearly 2.5 lakh subscribers, putting it significantly behind its compositors like Hulu or Sling TV. The last reason PlayStation Vue failed was the fact that Sony wanted PlayStation Vue to promote Sony more than it promoted PlayStation Vue. “We do what they do with less than a third of the staff,” he said.Īccording to the source, Sony spent aggressively on marketing and promotion early on to launch PlayStation Vue. Not only does Sony pay a premium to purchase Vue’s live streaming technology from Disney’s BAMTech, its staffing numbers run high, the rival executive source told Next TV. However, despite a robust price point, the platform’s expenses run high. It’s unclear as to how Sony would transition Vue’s user base.Įxecutives at rival streaming operations say PlayStation Vue delivered one of the better overall streaming experiences in the OTT business. It was widely reported that prior to that announcement, Sony was shopping Vue, either for sale whole or piecemeal. Related: Sony PlayStation Vue: Requiem for a Revolutionary Next TV’s email to a Sony rep for comment has not been responded to as of yet.
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